"A household residing in the northern part of London seeks an remarkable and qualified tutor to guide their most junior child on his initial journey to becoming an English gentleman."
Looking at this listing, you might naturally overlook the term "first-steps" as simple an expression.
But, it might be the most significant aspect of this distinctive job advert, as it attempts to hire a teacher for a 12-month-old.
Many of submissions have already been sent in since the unidentified family advertised their request for the £180,000 per year tutor, who must be "someone very special".
During the past few weeks, the advert has received notice across the press, with several asking why?
Progressive Approach
A tutoring expert, CEO and founder of a global tutoring firm, which is assisting the family in their hunt, said that in spite of first doubt, he viewed the plan "forward-looking", and "advanced".
When he consulted the family, he noted they understood the unusual character of their requirement, and how immature their son is.
However, they clarified that they "didn't want to wait any longer" to hire a tutor, as they had waited until their older child was five, and by that stage "cultural influence had already taken hold".
What exactly did the family mean by "cultural bias"?
It's "comprehensive", he answered. "How you eat, how you speak".
He said the older sibling had adopted "really subtle, body language" from the family, and had taken on their cultural ways. The family explained to Adam they wished to avoid this pattern to repeat itself with their infant.
The strategy: To hire a English tutor, who needs to speak with standard English accent, to shape the baby right from the beginning.
Natural Absorption
"A great deal of the learning at the outset here is kind of acquired indirectly," stated the CEO.
It's through this osmosis that the family are aiming the child will adopt the British traits they aim to instil.
Adam said the tutor must be somebody who studied at "prestigious academies – the same kinds of schools as the family aspire to send their son to".
"The tutor must be the right kind of person, they'll be doing things they may not realize they're doing, effortlessly," he said.
Expense Not a Factor
The family told the expert the selected educator should ideally also have understanding of or passion in horse riding, alpine skiing, artistic pursuits and musical activities so as to shape the child in a wide range of passions.
Furthermore though, he explained the family hoped the tutor to sign up the child on a variety of classes so the child would be "equestrian training and starting an tool by the time they are around three years old".
In the family's view, guiding their son develop into a "English gentleman" will lead to success and provide access.
"Considering the pros and cons of that, because it's certainly a class statement," he notes.
But, notwithstanding all this instruction in "English culture", might the child adopt so-called cultural influence from the globally influenced family he lives with in any case?
"Certainly", answered Adam. "They know this may not work, but they've just taken the view of, 'why not attempt it and we'll proceed as quickly as we can', because the price of it is irrelevant," he said.
Idealistic and Unrealistic
There are some in the private teaching field who have similar doubts.
An education leader, CEO and founder of Blue Education, who also offer individual instructors, commented that "the process of adopting dual cultures, or indeed, becoming oneself, is something that must be lived into, not designed."
Peter explained that he had emigrated from the Far East to the Britain at the age of 7 years old, and had been educated experiencing and living two backgrounds. He went on to be educated at Cambridge University.
"The concept that a single person can function as a representation of English culture, a person who can possibly impart the qualities of a UK sophisticate upon a one-year-old child, appears naive and unrealistic," he wrote.
"In my experience, engaging a typically English tutor from early childhood will will not necessarily achieve the outcome they want.
"I never had such a figure, and however I have been fortunate enough to enjoy many of the experiences they hope for their son."
He added: "The truth is, cultural identity should not be forced from the outside; it must be chosen, and it must originate internally."
Purchasing UK Culture
Naturally, English culture is something the CEO hopes can be educated – and marketed.
"I believe the reality that the world holds us in this regard is something that we should be cherishing|valuing|appreciating